by Kim Zimmermann | Jan 22, 2013 | Industry News
From more visual content marketing to the rise of the B2B brands, a panel of experts weighed in with their predictions for the future of marketing automation in 2013. The webinar, “2013 Demand Gen: What Does the Future Hold?” was sponsored by Demandbase. While white...
by Kim Zimmermann | Jan 22, 2013 | Industry News
Vocus, a provider of cloud-based marketing software, announced new and enhanced features in its Marketing Suite, which now integrates email, social media, search and publicity. The iContact email platform, which Vocus acquired last year, is now fully integrated...
by Kim Zimmermann | Jan 21, 2013 | Industry News
Email marketing provider Yesmail Interactive has updated its Market Intelligence tool to collect customer data from a wider range of social media and other content channels. According to a company news release, Yesmail Market Intelligence now collects data from email,...
by Kim Zimmermann | Jan 18, 2013 | Industry News
Compendium announced the release of Compendium 4.0, which adds integrations with social media platforms and marketing partners such as Eloqua, ExactTarget and Hootsuite and content scoring functionality among other features. Other features of the upgrade include a...
by Kim Zimmermann | Jan 18, 2013 | Industry News
Marketing automation provider Act-On Software released its Q4 and full-year 2012 results, including major gains in revenue and customer acquisition. According to a company news release, revenue in 2012 increased 298% over 2011. The number of customers increased by...
