by Kim Zimmermann | Apr 1, 2013 | Industry News
Leads360, a provider of cloud-based sales automation technology, announced the availability of Performance-Based Distribution and Lead Scoring features. Performance-Based Distribution continuously learns and self-tunes based on real-time sales representative...
by Kim Zimmermann | Mar 22, 2013 | Industry News
TreeHouse Interactive, a provider of partner relationship management technology, unveiled Reseller View Mobile, a customizable, full-featured solution that is optimized for mobile devices. The announcement was made at Microsoft Dynamics Convergence 2013 in New...
by Kim Zimmermann | Mar 21, 2013 | Industry News
Marketo announced its new social marketing application that features a tight integration between social, email, mobile and web channels. This new application transforms social marketing into a fully integrated marketing process that can be combined with email, web...
by Kim Zimmermann | Mar 20, 2013 | Industry News
Demand Gen Report recently caught up with Michael Brenner, VP of Global Marketing and Content Strategy for SAP, to discuss the process of creating a successful content hub for your brand. Brenner developed an award-winning inbound marketing content destination site...
by Kim Zimmermann | Mar 20, 2013 | Industry News
If a picture is worth a thousand words, then a video is worth an inbox full of email, E-books and white papers. B2B marketers have been increasingly adding video to their content playbook as vendors roll out tools that enable them to gather more precise information...