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BoomTown call intelligence cost per lead Invoca
BoomTown Cuts Cost-Per-Lead In Half, Gains Channel Clarity With Invoca Call Intelligence

BoomTown Cuts Cost-Per-Lead In Half, Gains Channel Clarity With Invoca Call Intelligence

BoomTown, a sales and marketing software provider for the real estate industry, implemented Invoca's call intelligence platform to…

Case Studies November 23
ads automation Facebook Lead Ads SugarCRM
SugarCRM Debuts Facebook Leads Integration

SugarCRM Debuts Facebook Leads Integration

SugarCRM has released Facebook Leads Integration to enable automation between Facebook's Lead Ads offering and customers. The integration…

Industry News November 22
social media Social media marketing Sprout Social unfollow
5 Ways To Avoid The Unfollow Button With Your B2B Social Media Strategy

5 Ways To Avoid The Unfollow Button With Your B2B Social Media Strategy

My normal morning ritual may sound familiar to some people: I pour myself a cup of coffee, look…

Blog November 22
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
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Strategy & Planning Series