by Brian Anderson | Jan 15, 2015 | Industry News
A large majority (85%) of email marketers feel that their current systems meet their requirements. In addition, 84% are likely to recommend the product they use. These were a few of the key finding of the Winter 2015 Report on email marketing platforms from G2 Crowd,...
by Brian Anderson | Jan 14, 2015 | Industry News
Over the past few years, many B2B organizations have been growing their inside sales teams, spurred by the better conversion rates and lower costs compared to a traditional sales team. The most recent Inside Sales Market Size Study, conducted by InsideSales.com,...
by Brian Anderson | Jan 14, 2015 | Solution Spotlight
Workato is an integration tool that is designed to help B2B marketing and sales teams have multiple apps work together based on trigger events. Features/Functions Workato is positioned to help marketers and sales team personally integrate applications with a simple...
by Brian Anderson | Jan 13, 2015 | Demanding Views
By Richard Dym, CMO, Gagein Once upon a time, a salesperson would knock on a door, shake some hands, and look his prospect right in the eye. Sales were all about building real, lasting relationships. Today, relationships matter more than ever. Friends do still buy...
by Brian Anderson | Jan 13, 2015 | Industry News
Full Circle CRM announced that Brian Owen, CEO of X-IO Technologies, has joined the company’s board of directors. Owen has been on the company’s advisory board for more than a year, and brings more than 30 years of industry experience to the organization....