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Resources

Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!

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Buyer's Guide to Selecting a DAM

Buyer’s Guide to Selecting a DAM

Digital Asset Management (DAM) systems act as the heart of how marketing teams, agencies and…

Give The Gift Of Automated Data Maintenance

Give The Gift Of Automated Data Maintenance

Research shows that 62% of organizations rely on inaccurate data. This highlights an importance for…

The Myths & Realities Of AI In Marketing & Sales

The Myths & Realities Of AI In Marketing & Sales

Research Report AI is poised to fundamentally change businesses across industries by automating spreadsheet-level tasks…

New Year, New Lead Nurture: How To Nurture Better In 2018

New Year, New Lead Nurture: How To Nurture Better In 2018

Are you tired of getting the same underwhelming results from your lead nurture programs? With…

2018 Database Strategies & Contact Acquisition Survey Report

2018 Database Strategies & Contact Acquisition Survey Report

B2B Orgs Addressing Data Concerns To Achieve Audience-Centric Goals B2B organizations are dialing up their…

Content Marketing Platforms: How To Choose

Content Marketing Platforms: How To Choose

With adoption rates and budgets continuing to increase for B2B organizations, according to the Content…

Earned Media Influential In Performance Marketing

Earned Media Influential In Performance Marketing

New Study Finds B2B Marketers Shifting Investments To Support Aggressive Pipeline Goals If your paid…

How New Trends Amplify Your ABM Strategy

How New Trends Amplify Your ABM Strategy

Staying on top of B2B marketing trends is crucial to staying ahead of competitors —…

Why Now Is The Time To Take On ABM

Why Now Is The Time To Take On ABM

By now, a majority B2B organizations know that ABM is right for their business. But…

2017 State Of Interactive Marketing

2017 State Of Interactive Marketing

B2B marketers are seeing the benefits of interactive content to engage with buyers, and are…

Are SMBs Leading The Marketing Automation Boom?

Are SMBs Leading The Marketing Automation Boom?

This infographic from iDatalabs and MarTech Advisor shares key stats and figures highlighting the growth…

Why Website Personalization Is The Most Important Part of Your Account-Based Marketing Strategy

Why Website Personalization Is The Most Important Part of Your Account-Based Marketing Strategy

When potential buyers from your target accounts visit your site, you want them to engage…

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