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Resources

Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!

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How To Choose The Best Digital Channel For Your Business

How To Choose The Best Digital Channel For Your Business

This infographic from Connext Digital shares a step-by-step guide to identifying the digital channels that…

The Top 3 Reasons Sales And Marketing Alignment Is Off

The Top 3 Reasons Sales And Marketing Alignment Is Off

Marketing and sales alignment continues to be a commonly discussed issue in the B2B marketplace.…

2018 State Of B2B Intent Data

2018 State Of B2B Intent Data

An Inside Look At The Growing Applications Of Intent Data Across Marketing & Sales To…

The Importance Of Influencer Marketing

The Importance Of Influencer Marketing

B2B buyers want a credible source of information when researching a potential purchase. That's why…

The Impact of Attention Scarcity on Buyer Engagement and the Rise of Attention Marketing

The Impact of Attention Scarcity on Buyer Engagement and the Rise of Attention Marketing

  The Attention Revolution is here. Are you ready for it? Over the past decade,…

2018 Demand Generation Benchmark Survey Report

2018 Demand Generation Benchmark Survey Report

Tapping Multichannel Marketing & Data As Key Engines For Growth The core goal of driving…

Content Marketing 2018: Final Call For Boarding

Content Marketing 2018: Final Call For Boarding

This infographic from PointVisible shares trends and statistics comparing B2B and B2C content marketing efforts,…

Top 27 Actionable Content Marketing Tips For Every Modern Day Marketer

Top 27 Actionable Content Marketing Tips For Every Modern Day Marketer

Everyone is practicing content marketing today, so how do you cut through all the noise?…

7 Ways Reviews Fuel B2B Company Initiatives

7 Ways Reviews Fuel B2B Company Initiatives

How etouches, Act-On Software, Looker And More Benefit From The Power Of Review Sites Online…

2018 CMO Predictions

2018 CMO Predictions

Revenue responsibility, influencer marketing, Gen Z and AI are just a few topics that are…

Is Your B2B Database Full Of Rotten Apples?

Is Your B2B Database Full Of Rotten Apples?

Databases require constant updating because people often change jobs and roles, and companies go out…

How Content Fuels The B2B Technology Buying Cycle

How Content Fuels The B2B Technology Buying Cycle

This infographic from Scribewise highlights how those who market to the tech space must develop…

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