Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
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The Road To Successful Personalization
Research shows that 96% of marketers believe personalization helps advance their relationships with customers. But…
How To Measure Content Marketing
This infographic from Brandpoint details how to accurately measure content marketing strategies throughout the buyer…
The State Of Channel Incentive And Partner Loyalty Programs In The Manufacturing Industry
83% of organizations spent more on incentive programs this year than last year. As manufacturers…
How To Build A Business Case For A Data Management Program At Your Company
You know that it’s critical for your company to invest in data management. Now you…
The State Of Interactive Content Marketing: Statistics And Trends
Bringing static content to life with interactive elements positions B2B marketers to better engage with…
Interactive Content Marketing Tool Kit
Unpacking The Interactive Content Marketing Toolkit Bring life back into your old, static content by…
2018 Content Preferences Survey Report
Blogs, Podcasts Gain Interest As B2B Buyers Look To Trustworthy Sources For Credible Content That…
The Anatomy Of A Perfect Landing Page
This infographic from LeadForest outlines how B2B companies can craft the perfect landing page through…
4 Keys To Track & Optimize ROI From Events
Despite the explosive growth of digital marketing over the past decade, research shows that in-person…
What GDPR Means For Marketers
This infographic from Act-On explains how upcoming GDPR regulations are expected to affect marketers. Based…
The Evolution Of Marketing Operations: Planning For The Measurable Future
No one in the marketing operations department can tell you what their role will be…
The Effect Of Technology On Human Creativity
Due to the age of technological disruption, creativity will soon be a top priority job…
