by Karen Budell, Totango | Apr 15, 2024 | Demanding Views
When prospects and buyers are stymied by a fragmented customer experience, it generates feelings of frustration, confusion and disappointment, followed by an eventual acceptance that it’s time to move on. This often happens when companies are operating in siloes,...
by Demand Gen Report Team | Apr 10, 2024 | Industry News
TechTarget, Inc., a provider of B2B technology purchase intent data and services, released the latest addition to its Priority Engine platform: Account Intent Feeds. The new solution is powered by TechTarget’s purchase intent data and designed to provide contextually...
by Demand Gen Report Team | Apr 10, 2024 | Industry News
Clari, a revenue platform, formed a strategic alliance with Deloitte Digital to combine Clari’s Revenue Cadences and Deloitte Digital’s Sales Excellence practice to help improve revenue processes. The two companies will collaborate on service offerings designed to...
by Demand Gen Report Team | Apr 9, 2024 | Industry News
Madison Logic, a global digital account-based marketing (ABM) platform, welcomed Keith Turco as its new CEO. Turco will assume the role on May 1, 2024, to lead the company’s next stage of growth and innovation. Turco brings three decades of experience driving...
by Demand Gen Report Team | Apr 9, 2024 | Solution Spotlight
Audyence, a media buying platform, offers a Real-Time Demand (RTD) platform that’s designed to help improve the performance, efficiency and scalability of demand generation practices. Solution Overview Audyence claims that RTD is the first programmatic media platform...
