by Kelly Lindenau | Oct 31, 2024 | Industry News
Outreach, a sales execution platform, revealed an integration with Clay, a data enrichment company, designed to help go-to-market teams drive growth across outbound, inbound, expansion and retention initiatives by consolidating and enhancing data enrichment. According...
by Kelly Lindenau | Oct 30, 2024 | Blog
If there’s one thing I love, it’s an extended metaphor — and the holidays provide ample excuses to churn them out. For the first conceit of the season, I’m drawing a parallel between target audiences and trick-or-treaters: Just like kids plot the perfect...
by Kelly Lindenau | Oct 30, 2024 | Industry News
Integrate, a lead management and data governance solution, released several new features designed to enhance how B2B marketers capture, organize and govern lead data across multiple channels. These new features reportedly equip enterprise marketers with the tools...
by Ethan Mowery, Adtaxi | Oct 29, 2024 | Demanding Views
Google recently announced it will not be phasing out third-party cookies in its Chrome browser just yet, which veers from the anticipated transition towards a cookie-less web. Instead of removing these cookies altogether, Google aims to empower users by allowing them...
by Kelly Lindenau | Oct 25, 2024 | Industry News
Treasure Data, an enterprise customer data platform (CDP), introduced the Treasure Data AI Framework, which seeks to enable teams to accelerate campaign ideation and activation, as well as build custom AI applications. Built on top of Treasure Data’s CDP, the...