by Omer Gotlieb, CEO of Salespeak.ai | Oct 10, 2025 | Demanding Views
For decades, B2B sales have revolved around a familiar playbook: capture leads, hand them to SDRs, and push them through a staged funnel. It worked…until it didn’t. Today’s buyers are breaking that system. They’re not filling out forms, they’re not waiting days for a...
by James Hickey | Oct 9, 2025 | News Brief
An artificial intelligence (AI)-powered demand generation solutions company is teaming with one of the pioneers in B2B revenue intelligence. The collaboration will combine 6sense’s advanced intent data and account intelligence with DemandWorks’ activation engine,...
by James Hickey | Oct 9, 2025 | Blog
Today is the day— the B2BMX sessions at Advertising Week New York 2025 (AW NewYork) take center stage, providing a broader marketing audience that includes thousands of brands, agency and B2C marketers looking to strengthen their B2B play. Sponsored by LinkedIn, the...
by Keith Turco, CEO, Madison Logic | Oct 8, 2025 | Demanding Views
In August, I made a bold prediction: traditional advertising, as we know it, will be dead by 2030. This seems to have kickstarted a wider discussion around the future of advertising in 2030 and beyond— particularly when it comes to how the playbooks are being...
by James Hickey | Oct 7, 2025 | News Brief
Databook has unveiled its new Guided Selling Platform that enables enterprises to build, scale, and sustain strategic relationships anchored in business outcomes and value. Designed for go-to-market (GTM) leaders, including Sales Ops and RevOps, the new artificial...
