by Brian Anderson | Sep 22, 2015 | Industry News
BrightEdge, a content marketing solution provider, has expanded its content marketing platform with two new products — Content Atlas and Intelligent Experiences. Both solutions are designed to provide users a holistic, real-time view of their current content marketing...
by Brian Anderson | Sep 18, 2015 | Industry News
Salesforce unveiled several new and upgraded products at its Dreamforce 2015 conference in San Francisco this week. The solutions debuted are designed to help companies maximize the data they collect from current customers and prospects, enabling them to make more...
by Brian Anderson | Sep 17, 2015 | Industry News
QuotaFactory launched its prospect relationship management (PRM) platform for B2B sales teams, which is designed for sourcing contacts and managing prospecting plans. It positions users to identify ideal customer profiles and develop more accurate phone and email...
by Brian Anderson | Sep 16, 2015 | Industry News
Today’s successful B2B marketers must master a wide range of new skills — including data-driven marketing and predictive analytics — in addition to traditional demand generation tactics such as email marketing. Schools such as Old Dominion University,...
by Brian Anderson | Sep 15, 2015 | Solution Spotlight
Autopilot is a multichannel marketing solution that positions users to create personalized email experiences and track customer engagement to customize marketing campaigns. Features/Functions The solution connects websites and forums to capture leads, track online...
