by Brian Anderson | Aug 5, 2015 | Industry News
Salesforce launched its integration with Instagram, positioning marketers to engage with customers on Instagram across its suite of Marketing Cloud products. The tools involved in the integration are Social.com for managing and advertising campaigns, Active Audiences...
by Brian Anderson | Aug 4, 2015 | Industry News
A recent study from the CMO Council revealed that 65% of marketers recognize that visual content is vital to their brand’s messaging. However, only 27% of senior marketing executives are able to organize and manage their visual content across the company’s...
by Brian Anderson | Aug 3, 2015 | Solution Spotlight
Tribridge PSA is a cloud-based application designed to help professional services companies manage and automate their clients’ entire customer lifecycle. Features/Functions The solution aims to combine customer relationship management, professional services...
by Brian Anderson | Aug 3, 2015 | Demanding Views
The concept of agile marketing is white hot. According to the recent CMG Partners report, Agile for Marketing (A4M), 63% of marketing leaders cite agility as a high priority. However, only 40% of marketers rate themselves as agile. One of the hallmarks of an agile...
by Brian Anderson | Aug 3, 2015 | Financial News, Industry News
Autopilot, a cloud-based email marketing and marketing automation provider, received $7 million in funding to enhance its existing solutions and launch a new educational platform for marketers. This brings the company’s total funding to $20.5 million. Called...