by Brian Anderson | Feb 5, 2015 | Industry News
MarketBridge, a digital marketing, sales enablement and customer analytics solutions provider, announced new features to the company’s lead nurturing solution RevenueEngines. The update intends to add predictive lead scoring capabilities, personalized content...
by Brian Anderson | Feb 4, 2015 | Industry News
As marketing automation technology continues to evolve, many B2B marketers are still looking to perfect their strategies for segmentation and enhancing lead quality. As a result, many are honing their metrics to improve on these critical marketing tasks. Nearly one...
by Brian Anderson | Feb 4, 2015 | Solution Spotlight
GoAnimate is a DIY platform designed to help companies make marketing, training and sales enablement videos quickly and cost-effectively. Features/Functions The animated video solution is designed to provide users with the ability to make animated video content from a...
by Brian Anderson | Feb 4, 2015 | Demanding Views
By Doug Camplejohn, CEO and Founder, Fliptop In sales and marketing, we’re constantly in pursuit of the “perfect” lead. While the specific attributes of this profile will vary greatly from company to company, at the most basic level, the perfect lead is someone...
by Brian Anderson | Feb 3, 2015 | Industry News
MindTickle, a corporate training solutions provider, announced the release of its latest version of MindTickle for Sales. The new version of the sales readiness platform is designed to help scale growing sales teams by giving users control of how they are trained. In...
