Brainshark’s new text-based coaching activities, part of Brainshark’s sales coaching and practice solution, are designed to enable sales reps and other customer-facing employees to demonstrate, receive feedback on and sharpen their written communication skills so they can deliver greater value to buyers.
In my opinion, you’re never too cool for school. And B2B marketing and sales professionals are no exception. As the B2B landscape progresses, there will always be something new to learn or perfect. That’s why companies such as Brainshark, HubSpot and SiriusDecisions are looking to empower marketers and sales reps with the fundamentals they need to better their marketing and sales efforts.
About three-quarters of B2B companies say coaching is the most important role that sales managers play, according to research from Forbes Insights and Brainshark. But that doesn’t mean coaching is actually taking place. Often, B2B sales managers do not have the time or resources to effectively coach and enable their sales teams. This infographic from Brainshark and CloudCoaching International highlights the common challenges of B2B sales coaching, and also provides potential solutions to help alleviate those pain points.
Brainshark for Coaching is designed to help sales managers hone their reps’ knowledge and skills quickly and easily — enabling reps to perfect their pitches, increase productivity and close more deals. It is available as a standalone solution or integrated with Brainshark’s sales enablement platform, Brainshark Sales Accelerator.