acquisitions Cvent data management strategy data strategies demand generation event event marketing hybrid event iCapture inperson event Jifflenow lead capture lead generation Lead Qualification virtual event 				
				
				
                
                
                    
                    Cvent, an event platform, acquired appointment scheduling platform Jifflenow and lead capture solution iCapture to help expand the capabilities of…
					
						Industry News					
                    January 17
                 
             
   	
	
	
	
	
	
	
   			
            
				
				AI artificial intelligence ON24 ON24 Next virtual event Webinar webinar platform 				
				
				
                
                
                    
                    ON24, a webinar software and virtual event platform, revealed that its annual launch event — ON24 Next — will…
					
						Industry News					
                    January 4
                 
             
   	
	
	
	
	
	
	
   			
            
				
				personalization targeting video video marketing virtual event webinars Wistia 				
				
				
                
                
                    
                    Quick Scoop: Wistia upgraded its platform with new editing features and seamless video recording capabilities. The new offerings…
					
						Industry News					
                    April 21
                 
             
   	
	
	
	
	
	
	
     
				
				automation Cvent event marketing hybrid event Jifflenow virtual event 				
				
				
                
                
                    
                    Quick Scoop: Jifflenow and Cvent partnered to help customers enhance their scheduling options for event attendees. Together, the…
					
						Industry News					
                    April 17
                 
             
   	
	
	
	
	
	
	
   			
            
				
				Cvent event marketing hybrid event virtual event 				
				
				
                
                
                    
                    Cvent, a meetings, events and hospitality technology provider, entered into a definitive acquisition agreement with an affiliate of…
					
						Industry News					
                    March 15
                 
             
   	
	
	
	
	
	
	
   			
            
				
				digital engagement digital engagement landscape digital experience Heinz Marketing hybrid event ON24 research virtual event 				
				
				
                
                
                    
                    ON24, a digital experience platform, partnered with B2B marketing agency Heinz Marketing to produce “The 2022 Digital Engagement Landscape”…
					
						Industry News					
                    January 6
                 
             
   	
	
	
	
	
	
	
   			
            
				
				event marketing hybrid event ROI splash virtual event 				
				
				
                
                
                    
                    Flagship (or tentpole) events have played an essential role in many business strategies for decades. However, amongst a…
					
						Demanding Views					
                    January 3
                 
             
   	
	
	
	
	
	
	
   			
            
				
				Cvent engagement event engagement event marketing hybrid event inperson event virtual event 				
				
				
                
                
                    
                    Events are a staple in all industries due to their inherent networking opportunities, educational outlets and, let's be…
					
						Blog					
                    June 14
                 
             
   	
	
	
	
	
	
	
   			
            
				
				Bizzabo engagement event experiences event marketing live event virtual event 				
				
				
                
                
                    
                    Bizzabo, an event experience operating system (OS), launched its Event Experience Lab, an event consultancy service that features…
					
						Industry News					
                    May 10
                 
             
   	
	
	
	
	
	
	
   			
            
				
				customer experience digital experience engagement hybrid event ON24 virtual event 				
				
				
                
                
                    
                    ON24, a digital experience platform, released ON24 Go Live, a self-service solution designed to help users stream live…
					
						Industry News					
                    January 20
                 
             
   	
	
	
	
	
	
	
   			
            
				
				ABM crosschannel data strategy digital events event marketing intent data omnichannel personalization revenue Sales Enablement SPS SPS21 Strategy and Planning Series virtual event 				
				
				
                
                
                    
                    2022 will be here before B2B knows it — a simultaneously scary and exciting thought. As the industry…
					
						Industry News					
                    November 9
                 
             
   	
	
	
	
	
	
	
   			
            
				
				ABM Accountbased marketing AMD Analytics Demand Metric enterprise Enterprise ABM Forrester Google+ Infinite Blue intent data MRP Prelytix Predictive Analytics virtual event 				
				
				
                
                
                    
                    MRP Prelytix, an enterprise-class predictive account-based sales and marketing platform provider, will host "Enterprise ABM: From Complexity to…
					
						Industry News					
                    November 4