G2 Crowd Acquires Siftery
G2 Crowd, a B2B software and services review platform, announced it has acquired Siftery, a platform designed to…
Industry News December 13
Latest In: Godard Abel
B2B Marketers Embracing Review Sites As Valuable, Trust-Building Tools Across Buyer Journey
The B2B buyer journey increasingly mirrors its B2C counterpart, with prospects now turning to B2B review sites for…
Industry News September 5
Exclusive Q&A: G2 Crowd CEO Discusses Rise Of Peer Reviews, Return Of Co-Founders
In June, the B2B software and services review platform G2 Crowd announced that three of its co-founders would…
Industry News August 3
NetLine’s Josh Baez on Shaping B2B Demand Before the Shortlist: 2026 #COSeries
Demand Gen Report’s 8th Annual Campaign Optimization Series (#COSeries) is focused on an era defined by signal loss…
Blog March 30
A New Era of Sales: Benchmark Research
By Godard Abel, CEO and Co-Founder, BigMachines For those on the outside looking in, sales is a seemingly…
Industry News May 24
2010: B2B eCommerce (Finally) Realizes Its Potential
By Godard Abel, Co-Founder & CEO, Big Machines Over the past decade, BtoC eCommerce has changed the landscape…
Demanding Views April 20
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
