Latest In: influencers

Bringing Cannes to You event marketing event strategies GumGum Hamptons House influencers Jonathan Tam live events Merkle personalization SAP Ursula Ringham
Personalized, VIP Experiences & Influencer-Driven Content Drive Strategies For Live Events

Personalized, VIP Experiences & Influencer-Driven Content Drive Strategies For Live Events

As digital channels grow more crowded, B2B marketers are pouring more of their marketing dollars into events, where…

Industry News June 5
influencers marketing management revenue growth Traackr
Traackr Aims To Provide All-In-One Influencer Marketing Platform

Traackr Aims To Provide All-In-One Influencer Marketing Platform

Traackr is an influencer marketing platform that aims to consolidate influencer evaluation, relationship building, campaign management and performance…

Solution Spotlight October 15
case studies content marketing Content Marketing Institute Content Marketing World cross channel customer testimonials events influencers longterm Okta Oracle SAP SAP Ariba TechTarget
Forward-Thinking B2B Marketers Partner With Influencers To Create Cross-Channel, Long-Term Campaigns

Forward-Thinking B2B Marketers Partner With Influencers To Create Cross-Channel, Long-Term Campaigns

Risk aversion is becoming a top motivator for B2B buyers. Research shows 78% of buyers are dedicating more…

Industry News July 18
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#B2BMX buyer influence influencers Lee Odden
Lee Odden Makes A Case For Influencer Marketing At #B2BMX

Lee Odden Makes A Case For Influencer Marketing At #B2BMX

If you're a B2B marketer and you're not using influencer marketing as part of your overall strategy, you…

Industry News February 15
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