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Demandbase Acquires Spiderbook To Enhance Account Identification And Targeting Capabilities

Demandbase Acquires Spiderbook To Enhance Account Identification And Targeting Capabilities

Demandbase announced the acquisition of Spiderbook, a data science company that automates the identification of companies that are…

Industry News May 25
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New Releases and Partnerships In Predictive Aim To Elevate Lead Targeting

New Releases and Partnerships In Predictive Aim To Elevate Lead Targeting

The rise in predictive marketing capabilities continued its upward climb this week, with many key players launching solutions…

Industry News May 25
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SiriusDecisions Launches Exec Sales Advisory Service

SiriusDecisions Launches Exec Sales Advisory Service

B2B research and advisory firm SiriusDecisions announced it has launched Chief Sales Officer Strategies, a new executive sales…

Industry News May 25
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