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Study: Communication Is Greatest Challenge For Sales And Marketing Alignment

Study: Communication Is Greatest Challenge For Sales And Marketing Alignment

The lack of alignment between sales and marketing is an age-old problem that is often lamented, yet rarely…

Industry News February 3
Salesforce Announces Integration Of Marketing And Customer Success Solutions

Salesforce Announces Integration Of Marketing And Customer Success Solutions

Salesforce has unveiled its spring and summer releases, which are designed to improve relationships between marketers and their…

Industry News February 3
Lattice Engines Quadruples New Bookings In Q4 2015

Lattice Engines Quadruples New Bookings In Q4 2015

Predictive marketing provider Lattice Engines shared its financial results for Q4 2015, noting that it quadrupled new bookings…

Industry News February 2
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