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Latest In: Industry News

Yesler Acquires Lead Lizard, Extends Marketing Automation Offerings

Yesler Acquires Lead Lizard, Extends Marketing Automation Offerings

B2B marketing agency Yesler has acquired Lead Lizard, a consultancy specializing in marketing automation and sales enablement. The…

Industry News October 15
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Advanced Attribution Models Emerge For B2B Marketers

Advanced Attribution Models Emerge For B2B Marketers

Marketing attribution models and tools are emerging that enable B2B marketers to tie sales to specific marketing campaigns…

Industry News October 14
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Facebook Lead Ads Aims To Simplify Mobile Lead Form Engagement

Facebook Lead Ads Aims To Simplify Mobile Lead Form Engagement

Facebook announced the general availability of Lead Ads, the company's mobile form solution designed to simplify the way…

Industry News October 9
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