B2B Marketers Look To Expand Predictive Capabilities Throughout The Customer Lifecycle
While it has been a successful tool for top-of-funnel demand generation, predictive marketing is becoming more widely used…
Industry News March 18While it has been a successful tool for top-of-funnel demand generation, predictive marketing is becoming more widely used…
Industry News March 18As part of its Oracle Data Cloud, Oracle has released a B2B data set designed to increase the…
Industry News March 17Online forms with incentives have higher conversion rates, with contest forms averaging a 35% conversion rate compared to…
Industry News March 16