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Customer Analytics customer experience Oracle Service Cloud social analytics Social Cloud
Oracle Unveils Social And Service Cloud Capabilities To Boost Customer Experience

Oracle Unveils Social And Service Cloud Capabilities To Boost Customer Experience

Oracle launched new features for its Service Cloud and Social Cloud designed to help users provide an enhanced,…

Industry News August 19
buyer engagement content marketing Content Strategies interactive content Lattice Engines Lenovo
B2B Marketers Leverage Interactive Content For Relevant Buyer Experiences

B2B Marketers Leverage Interactive Content For Relevant Buyer Experiences

B2B buyers want more interactive content to help them make their buying decisions, and companies such as Lenovo…

Industry News August 19
CRM CRM Evolution 2015 Marketing analytics
Creating Data-Driven Buyer Interactions A Hot Topic At CRM Evolution 2015

Creating Data-Driven Buyer Interactions A Hot Topic At CRM Evolution 2015

B2B buyers expect more personalized messaging, and emerging technologies such as predictive tools and advanced analytics position B2B…

Industry News August 18
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