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Lenskold Group Lead Generation Marketing ROI Study marketing automation ROI The Lenskold Group
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New Lenskold Study Shows Marketers Using Automation To Extend ROI Measurement

The benefits of integrated marketing automation are extending into new areas of measurement, according to new research from…

Industry News August 9
Andrew Gaffney BtoB marketers CRM Dashboard Analytics David M. Raab GoodData marketing metrics Sam Boonin Web Seminar Webinar

5 Steps to Measure Lead-to-Cash Performance Offered In Upcoming Webinar

While the data-driven approach has proven to be an elusive goal for many BtoB organizations, new dashboard tools…

Industry News August 9
Carlos Hidalgo Content demand generation lead management marketing automation The Annuitas Group The Marketing Automation Institute
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Stop Talking And Start Doing! Time To Shrink The Skills Gap In Marketing Automation

By Carlos Hidalgo, Executive Director of The Marketing Automation Institute and CEO of The Annuitas Group “As we…

Industry News August 9
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