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Aprimo Adds Support for Third-Party Data Sources to Marketing Automation Platform

Aprimo reported new data-integration capabilities for Aprimo Relationship Manager (ARM), the company's suite of marketing automation tools designed…

Industry News March 2
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Demand Generation Experts From SiriusDecisions, Eloqua Added To Agenda For Content2Conversion Conference

DemandGen Report (DGR) has announced additional speakers for its first annual Content2Conversion Conference, to be held Tuesday, April…

Industry News March 1
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Study Highlights How and Why Top B2B Marketers Use Marketing Automation

By Matt McKenzie, Contributing Editor What defines a successful marketing automation initiative? When it comes to lead generation,…

Industry News February 29
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