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Adobe Unveils Expanded CDP Platform For B2B Companies

Adobe Unveils Expanded CDP Platform For B2B Companies

Adobe is expanding the capabilities of its Real-Time Customer Data Platform to help B2B brands coordinate account-based experiences…

Industry News November 25
engagement data event marketing event ROI KPI RainFocus
How To Avoid Event Marketing Pitfalls Through Nontraditional KPIs

How To Avoid Event Marketing Pitfalls Through Nontraditional KPIs

Event marketing has quickly become one of the major sources of revenue for B2B companies, with many marketing…

Blog November 25
Charge Into 2021: 5 Steps Revenue Teams Can Take Now To Prep For Their Best Year Ever

Charge Into 2021: 5 Steps Revenue Teams Can Take Now To Prep For Their Best Year Ever

Aired On: December 10, 2020 @ 2 PM ET / 11 AM PT This session provides an actionable…

November 24
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
dgr event bii
Strategy & Planning Series