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COVID19 Demand Spring MarTech martech investment Pipeline revenue
New Research: 67% Of Marketers Negatively Impacted By COVID-19, But Martech Investment Continues

New Research: 67% Of Marketers Negatively Impacted By COVID-19, But Martech Investment Continues

Despite the pandemic, martech investments have increased for some organizations, according to new research from Demand Spring, a…

Industry News September 17
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TechTarget Unveils Prospect-Level Intent Data, Enabling True Personalization For Sales

TechTarget Unveils Prospect-Level Intent Data, Enabling True Personalization For Sales

Account-based marketing as a practice has empowered marketing teams to achieve a new level of personalized engagement with…

Industry News September 16
How Bad Data Hurts B2B Companies

How Bad Data Hurts B2B Companies

Bad data can hinder the effectiveness of marketing strategies and fail to deliver accurate insights into buyers and…

September 14
B2B Marketing Exchange
B2B Marketing Exchange East
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