AI AI agents artificial intelligence Aurasell
Aurasell, the artificial intelligence (AI)-native GTM platform, is now making available a a full-featured stack built on a…
News Brief
November 20
A/B testing Account Executives AEO AI agents Answer Engine Optimization attribution B2B marketing B2C Marketing buyer persona Call to Action channel program Click-Through Rate\ connected TV Content conversion rate Conversion Rate Optimization CRO CTA CTR CTV customer retention Customer Segmentation Customer Success Manager Data analytics database demand generation digital marketing Drip Nurture Campaign Email List Building enablement enterprise event marketing firmographic First-party Data funnel Generative Engine Optimization GEO go-to-market GTM Hub ICP ideal customer profile Inbound Marketing influencer marketing intent data Job-Qualified Lead JQL key performance indicators KPI landing page landing page optimization lead generation lead nurturing Lead scoring List Buy/List Purchase MAP marketing automation marketing automation platform Marketing Conversion Metrics Marketing Dashboard: marketing metrics marketing operations Marketing Person Marketing Segmentation marketing strategy Marketing Technology Stack MarOps MarTech MQL Multichannel Marketing Net Promoter Score NPS omnichannel OOH optimization Organic Social Out-of-home Advertising Outbound Marketing Paid Search Advertising Paid Social partner marketing Pay-per-click Advertising Performance/Growth Marketing personalization Pipeline Conversion Rates PPC Proof of Concept qualified lead Raw Leads return on investment revops ROI SaaS SAL Sales Accepted Lead Sales Development Representative Sales Enablement sales funnel sales pipeline SDR Search Engine Management search engine optimization SEM SEO Service Level Agreement Social media marketing Software as a Service target audience Technographic Urchin Tracking Module user experience UTM UX Vanity Reporting video marketing Web Form Webinar Whitepaper Syndication XML Sitemaps Yield Optimization Zero-party Data
Navigating the world of B2B Marketing and MarTech requires a shared language. And for those starting their career,…
Feature
November 12
AI AI agents artificial intelligence b2b marketers data Has Martech Failed Marketers? Hightouch MarTech
A new report from Hightouch found that even though marketers most often cite tools as their top pain…
News Brief
November 10
AI AI agents artificial intelligence OpenTable PolyAI The Melting Pot
A key component to any restaurant is making sure their customers have an experience that keeps them coming…
Case Studies
October 30
AI agents artificial intelligence. AI Claap Lemlist
Lemlist, a leading sales engagement platform has acquired artificial intelligence (AI) platform Claap, aimed at transforming every sales…
News Brief
October 21
AI AI agents artificial intelligence Typeface Typeface Signal Report
As Advertising Week New York begins, a new survey from Typeface details the impact artificial intelligence (AI) is…
News Brief
October 6
AI AI agents artificial intelligence HG Insights MadKudu Revenue Growth Intelligence Fabric revops sales
HG Insights is expanding its offerings, due in part to a recent acquisition. The California-based company has launched…
News Brief
August 19
AI AI agents artificial intelligence Intelligence AI Agents Intelligent Revenue Platform Sales performance management SPM Xactly
On their Intelligent Revenue Platform, Xactly in now offering Intelligence AI Agents that transforms how Sales Performance Management…
News Brief
August 11
AI AI agents artificial intelligence Pricefx
Pricefx has 125 specialized artificial intelligence (AI) Agents to enable B2B companies protect margins, recover revenue, and respond…
News Brief
July 31
AI AI agents artificial intelligence gen z Millennials salesforce Slack Workforce Index
A recent Salesforce report details just how much artificial intelligence (AI) tools are being used in the workplace…
News Brief
July 21
AI AI agents artificial intelligence Conveyor
Conveyor, a software company focused on automating customer trust workflows in enterprise sales, has raised $20 million in…
News Brief
July 17
Agentforce AI AI agents artificial intelligence campaign creation lead generation Marketing Cloud Next personalization salesforce Web Curation
Salesforce just announced the release of Marketing Cloud Next, an evolution of its leading marketing solution to end…
News Brief
June 16