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Why Marketing Operations Is The Secret Weapon To Strengthen Your Events Strategy

Why Marketing Operations Is The Secret Weapon To Strengthen Your Events Strategy

Data means everything to today's businesses. Market intelligence firm IDC predicted the amount of newly created data in…

Demanding Views March 17
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Zuant Launches In-App Tool Designed To Streamline Post-Event Lead Follow-Up

Zuant Launches In-App Tool Designed To Streamline Post-Event Lead Follow-Up

Mobile lead capture solution provider Zuant announced an application designed to ensure leads from events receive timely follow-up and…

Industry News March 16
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Amid COVID-19 Conference Cancellations, Field Marketers Focus On Digital Events, Direct Mail

Amid COVID-19 Conference Cancellations, Field Marketers Focus On Digital Events, Direct Mail

With multiple spring conferences and trade shows announcing cancellations and postponements due to concerns surrounding the COVID-19 outbreak,…

Industry News March 13
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