Rethink Your GTM Strategy With Orchestrated Customer Engagement In 2022
The seller-centric go-to-market (GTM) strategy is outdated. And despite the rhetoric of being customer-centric, many B2B commercial leaders…
Demanding Views December 15
Latest In: Gartner
B2B Buying Has Changed Forever: Sales Needs To Catch Up
B2B buying is undergoing its most significant change in a generation. Emboldened by easy access to information, modern…
Demanding Views October 29
Kore.ai Reveals Workplace Experience Optimization Solutions
Kore.ai, a conversational AI software company, released a new suite of AI-native experience optimization solutions for workplace collaboration…
Industry News October 20
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
