HubSpot has announced a partnership with video creation platform Shakr to launch StoriesAds.com, a platform that helps marketers create video content for Instagram’s vertical format. The platform is designed to provide advertisers and marketers the tools they need to build Instagram videos from a web browser.
Instagram’s Stories feature, which launched in August 2016, has quickly become a major platform for distributing content in a vertical video format. StoriesAds.com features a drag-and-drop technology to create high-quality Instagram Stories.
“StoriesAds.com provides a resource for companies to promote their brand in the ever-shifting social media landscape without having to compromise quality,” said David Lee, CEO of Shakr, in a statement. “Instagram Stories provides a critical opportunity for brands to connect with their audience, but marketers need the resources to create the content. StoriesAds.com provides the platform so that businesses of all sizes can enjoy the benefits of vertical video.”