We Need to Talk About AI-Generated Client Drafts
GenAI can do so many cool things. Written content generation is one of the most obvious capabilities, and…
Demanding Views July 17
Latest In: content marketing
Turning Content into Pipeline in the Age of AI: Lessons from 2026 B2BMX
Key Takeaways AI can crank out content fast, but volume isn’t the win. Build advisory agents loaded with…
News Brief June 25
Content Marketing Jobs are Splitting in Two: Semrush
Key takeaways: Content marketing roles are polarizing between hands-on creators and senior growth leaders. Data literacy and storytelling…
News Brief April 21
AdRoll To Explore AI-Native GTM Workflows At B2BMX Summer Camp 2026
Key Takeaways AdRoll’s upcoming B2BMX Summer Camp session will focus on how AI-native GTM workflows can connect planning,…
Blog June 22
New Research Reveals 5 Social Media Hacks for B2B Brands
A new report from Oktopost reveals new trends driving the future of B2B social media strategies. By analyzing…
Industry News February 11
Ranking B2B’s Top 3 Content Formats For Buyer Engagement
In the first five days of the 2024 Paris Olympics, viewership was already up 79% from the 2021…
Feature August 7
#B2BMX Day 3 Recap: Unraveling The Marketer’s Paradox To Enter The B2B Content Renaissance
Content's “king” moniker was on full display at the 2024 B2B Marketing Exchange, as nearly all sessions touched…
Industry News February 29
The Intersection Of AI & ABM: Transforming B2B Content Syndication
In the ever-evolving landscape of B2B marketing, the convergence of artificial intelligence (AI) and ABM has ushered in…
Demanding Views December 12
3 Boogeyman Strategies B2B Practitioners Must Leave Behind In 2023
Between dwindling budgets, mass layoffs and economic volatility, 2023 was a scary time for B2B practitioners. Whether they…
Blog October 25
Responsive Extends AI Capabilities Within Strategic Response Management Platform
Responsive (formerly RFPIO), a provider of strategic response management software, unveiled enhanced AI product capabilities at its Responsive…
Industry News October 20
Pixis Secures $85M In Series C1 Funding
Pixis, a no-code AI platform, raised $85 million in a series C1 funding round led by Touring Capital. This brings…
Financial News September 25
Lights, Camera, Conversion: The 4 Uses Of A/V Content Across The Buyer’s Journey
Audio/video (A/V) content has revolutionized storytelling, unlocking a new dimension of engagement. As revealed in the “2023 State…
Blog September 20
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