by Kelly Lindenau | Aug 7, 2024 | Feature
In the first five days of the 2024 Paris Olympics, viewership was already up 79% from the 2021 Tokyo games. That uptick of viewership is likely twofold: The games are much more accessible across multiple streaming and cable platforms, and remote/hybrid workers have...
by Kelly Lindenau | Aug 6, 2024 | Industry News
According to Forrester’s 2025 Budget Planning Guides, 91% of global tech decision makers and 87% of global marketing decision makers are planning for budget increases in the year ahead. Still, leaders are facing increased pressure to optimize spending and drive...
by Bayley Fesler, Xactly | Aug 6, 2024 | Demanding Views
Last year, 64% of workers felt obligated to participate in post-work functions, with more than half resorting to excuses to skip or leave the event early. Dubbed “the happy hour killer,” Gen Zers are known for prioritizing a healthy work-life balance. As this...
by Kelly Lindenau | Aug 1, 2024 | Industry News
ON24, an intelligent engagement and webinar platform, revealed an integration with 6sense, a revenue AI-powered ABM platform, that seeks to enable joint users to combine ON24’s first-party engagement data with 6sense’s intent data to help deliver hyper-personalized,...
by Kelly Lindenau | Jul 31, 2024 | Industry News
Sybill, an AI sales assistant, raised $11 million in series A funding to expand the solution’s ability to automate administrative tasks and provide deeper buyer insights. The AI assistant seeks to blend conversational and behavioral AI to automate the manual tasks...
