by Brian Anderson | Sep 7, 2015 | Solution Spotlight
Brightcove is a video marketing solution designed to deliver online videos across a wide range of devices, providing marketers with additional opportunities to generate revenue and drive engagement. Features/Functions The video marketing suite aims to help marketers...
by Brian Anderson | Sep 4, 2015 | Industry News
Alteryx, a data analytics software company, announced it has launched a new release of its data blending and advanced analytics software. Alteryx Analytics 10.0 is designed to give data analysts deeper insight into their marketing analytics, while also enhancing...
by Brian Anderson | Sep 3, 2015 | Financial News
NewsCred, a content marketing platform, announced it raised $42 million in funding, bringing the company’s total funding to nearly $90 million to date. The seven-year-old company has experienced considerable growth over the past year; annual recurring revenue...
by Brian Anderson | Sep 2, 2015 | Industry News
The majority of CMOs (57%) say their budgets will increase over the next two to three years, and they are shifting their spending to advocacy and customer retention efforts from more traditional tactics, according to new research from The CMO Club. The report,...
by Brian Anderson | Sep 2, 2015 | Industry News
While many B2B companies are beginning to recognize the value of social selling, progressive organizations are finding success by involving marketing teams in their social selling initiatives to help drive content messaging and enhance account-based marketing (ABM)...
