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Finny Friday: How Booker Software Drives Campaign Results With Technology

Finny Friday: How Booker Software Drives Campaign Results With Technology

Editor’s Note: Welcome to Finny Friday, our monthly blog dedicated to celebrating Killer Content Award winners from throughout the…

Blog April 22
book review Dan Lyons Disrupted marketing culture
Cult Of Personality: How Dan Lyons' “Disrupted” Has Me Pondering Marketing Culture

Cult Of Personality: How Dan Lyons’ “Disrupted” Has Me Pondering Marketing Culture

(Image Courtesy of Paul Vogelzang) Like possibly many people in the B2B marketplace, I was excited when I received…

Blog April 20
Accenture B2B marketing Data management Sales Enablement
Are B2B Marketers Drowning In Data?

Are B2B Marketers Drowning In Data?

As a journalist, I've covered the evolution of marketing and advertising for 15+ years, with a focus on…

Blog April 13
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
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Strategy & Planning Series