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Latest In: Demanding Views

It’s a Three-legged Race for Sales and Marketing Alignment

By Suresh Balasubramanian, LiveHive Without synchronization between sales and marketing, the business suffers. According to Aberdeen Group, the…

Demanding Views May 20
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Context is the Answer to Content Overload

By Brian Cleary, bigtincan IDC estimates that the digital universe is doubling every two years. By 2020, the…

Demanding Views May 12
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Lead Nurturing Is Finally Getting Its Due

By Dan McDade, PointClear, LLC One of three predictions I made for 2015 was that nurturing would be…

Demanding Views May 5
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