Act-On Opens APIs To Developers, Expands Partner Program
Act-On Software it is looking to expand its partner ecosystem by opening its APIs to third-party developers. The…
Industry News October 28
Latest In: Atri Chatterjee
The 7 Marketing Habits Of Successful SMBs
By Atri Chatterjee, CMO, Act-On Software Standing out in a crowded marketplace, and effectively connecting with prospects across…
Demanding Views December 18
Demand Gen Report Unveils Third Annual B2B Buying Survey Showing Preferences Built Prior To Sales Engagement
Demand Gen Report, a leading digital publication covering the sales and marketing automation space, has released the findings…
Industry News October 23
Experts Weigh In On Impact Of Shifting #B2BBuyer Trends
As noted in a recent Demand Gen Report article, B2B buyers are now using a wider range of…
Industry News October 17ExactTarget And Pardot: A Marketing Automation Veteran Shares His Thoughts
Yesterday's acquisition of Pardot by email marketing vendor ExactTarget raises some interesting questions – both in terms of…
Industry News October 12DemandCon 2012: B2B Marketers Learning To Overcome Persona Panic
Do buyer personas make B2B marketers nervous? If you ask Jay Gaines, Group Director at SiriusDecisions, the answer…
Industry News October 2Marketing Automation Industry Experts Weigh In On Eloqua’s IPO Impact
The wait is over: Marketing automation is now a publicly traded technology. Eloqua (Nasdaq: ELOQ) went public on…
Industry News August 14Act-On Software Sets Record Growth in Q1 2012 With 350% Revenue Increase
Act-On Software recently announced record results for Q1 2012, with a 350% year-over-year revenue increase. Act-On acquired 246…
Industry News April 12
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Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
