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Hopin Acquires Attendify To Expand Event Management Suite

Hopin Acquires Attendify To Expand Event Management Suite

Hopin, an event technology platform, acquired virtual event platform Attendify to help users optimize their event planning, creation,…

Industry News July 8
ABM account engagement brand messaging Correlated demand generation internal collaboration lead generation MadKudu Microsoft
When ABM & Demand Gen Worlds Collide: Internal Collaboration Critical To Deliver Consistent Targeted Messaging

When ABM & Demand Gen Worlds Collide: Internal Collaboration Critical To Deliver Consistent Targeted Messaging

The balancing act between traditional demand generation and ABM strategies continues to make waves in B2B marketing. In…

Industry News July 7
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ZoomInfo & LeanData Partner To Improve B2B Lead Routing Records

ZoomInfo & LeanData Partner To Improve B2B Lead Routing Records

ZoomInfo, a business contact and intelligence platform, joined forces with LeanData to develop a data enrichment integration for…

Industry News July 6
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