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Study: 45% Of B2B Companies Lack Programs To Enhance Late-Stage Sales Negotiations

Study: 45% Of B2B Companies Lack Programs To Enhance Late-Stage Sales Negotiations

Nearly half (45%) of B2B companies do not have programs in place to help their sales reps articulate…

Industry News December 24
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Terminus Partners With Dun & Bradstreet For B2B Contact And Company Data Access

Terminus Partners With Dun & Bradstreet For B2B Contact And Company Data Access

B2B account-based marketing (ABM) software provider Terminus has partnered with Dun & Bradstreet in a deal that provides…

Industry News December 23
Predictive Marketing, Personalization And Interactive Content Hot Topics In 2015

Predictive Marketing, Personalization And Interactive Content Hot Topics In 2015

B2B marketers are buying into the growing trend of data-driven marketing, investing in tools and workforce to leverage…

Industry News December 22
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