ADVERTISEMENT

Latest In: Industry News

Customer Experience Cloud Eloqua marketing automation Oracle
Oracle_headquarters

Our Take On Oracle’s $871 Million Eloqua Acquisition

Oracle announced today that it will acquire Eloqua, Inc. for $871 million. Oracle will pay $23.50 per share…

Industry News December 20
B2B marketing Demand Gen Report Kevin Weil marketing clients Promoted Tweets search advertising platforms social media Twitter Twitter advertising
Twitter_logo

Twitter Beefs Up Keyword Matching Options For Promoted Tweets

Twitter recently announced a new set of features designed to help marketers target Promoted Tweets within the social…

Industry News December 19
B2B marketing BlueBird Strategies Cari Baldwin content marketing Demand Gen Report lead management lead nurturing Waking The Dead
Lead_Nurturing

Lead Nurturing: Ample Content, Solid Processes Set The Stage For Long-Term Success

Most B2B marketers understand the importance of lead nurturing, and they're eager to get started. The key to…

Industry News December 18
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
dgr event bii
Strategy & Planning Series