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Crowd Factory demand generation DemandGen lead capture lead management marketing automation marketo Marketo Social Marketing suite Marketo User Summit multi-channel data Phil Fernandez Sanjay Dholakia social media Social media marketing social promotions Word of Mouth

Marketo Launches Social Marketing Automation Solution

Marketo this week launched Marketo Social Marketing, a suite of social marketing automation products including Marketo Social Boost,…

Industry News May 24
Channels Demand Balance Index demand gen demand generation demand journey Demand Waterfall DemandGen Report Inbound Marketing Jay Gaines lead conversion lead conversion rates lead generation Marketing Marketing Qualified Lead sales Sales generated leads sales qualified leads SiriusDecisions SiriusDecisions Summit teleprospecting telequalification Tony Jaros

SiriusDecisions Focuses On Multi-Channel Lead Sourcing With New ‘Demand Waterfall’ Model

SiriusDecisions yesterday unveiled an update to its proprietary Demand Waterfall, a model designed to unify sales and marketing…

Industry News May 23
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Pinterest And B2B Marketing: Pinning Down The Newest Social Media Player

As a new kid on the social media block, Pinterest has had its ups and downs lately. After…

Industry News May 22
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