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digital marketers Marketing Personalization Marketing Relevancy
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Relevancy: The Case for Personalization

By Brad Heidemann, Founder and CEO, Tahzoo Relevancy is worth its weight in gold these days. There are…

Industry News July 12
Act-On Software customer wins record Q2 revenue growth
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Act-On Reports Record Q2; Adds 137 New Customers

Act-On Software, a provider of cloud-based integration marketing platforms, announced the close of a record Q2 2011, highlighted…

Industry News July 8
Analytics B2B BtoB Dashboards Gleanster Research lead nurturing Revenue Performance Revenue Performance Management RPM RPM Metrics
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New Gleanster Research Shows RPM Hinges On Analytics & Aligned Approach To Revenue

While BtoB organizations migrate toward the practice of Revenue Performance Management (RPM), the concept is still in its…

Industry News July 5
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