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Battery Ventures funding market growth marketing automation Marketo EMEA Marketo IPO Phil Fernandez Spark by Marketo

Marketo’s $50 Million In New Funding Opens Door To IPO, Draws Greater Financial Scrutiny From Analysts

The news that Marketo raised another $50 million in new venture financing has turned the spotlight on to…

Industry News November 16

Reed Construction Data Reduces Sales Cycles By 60% Via Streamlined Demo Process

Many BtoB organizations rely on demo tools to help convert prospects into customers by providing immediate visibility into…

Industry News November 15
Tony_Tissot

Optimizing Marketing Spend: 5 Quick Wins Via Marketing Automation

By Tony Tissot, Sr. Director of Marketing, eTrigue An ever-larger slice of the billions spent on BtoB marketing…

Industry News November 15
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