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New Gartner Research: CMOs Reallocate Marketing Budgets To Accommodate The Shift To Enterprise-Wide Digital Plays

New Gartner Research: CMOs Reallocate Marketing Budgets To Accommodate The Shift To Enterprise-Wide Digital Plays

Marketing leaders are investing more resources into creating digital plays that drive engagement and revenue in today's digital-first…

Industry News August 10
How To Personalize Your Messaging To Increase Sales And Create Loyal Customers

How To Personalize Your Messaging To Increase Sales And Create Loyal Customers

With 55% of buyers preferring to interact with content that is tailored specifically for them, it's more important…

August 9
AI buyer insights Clarabridge customer experiences Customer Feedback Qualtrics SAP SE
Qualtrics Acquires Clarabridge For $1.1B In Shares

Qualtrics Acquires Clarabridge For $1.1B In Shares

Qualtrics, a customer experience (CX) management platform, is set to acquire CX management platform Clarabridge for $1.1 billion…

Industry News August 9
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