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TechTarget Unveils Prospect-Level Intent Data, Enabling True Personalization For Sales
Account-based marketing as a practice has empowered marketing teams to achieve a new level of personalized engagement with…
Industry News September 16
How Bad Data Hurts B2B Companies
Bad data can hinder the effectiveness of marketing strategies and fail to deliver accurate insights into buyers and…
September 14
Allison Metcalfe Rejoins Demandbase As Chief Revenue Officer
ABM platform Demandbase has appointed Allison Metcalfe as Chief Revenue Officer. Metcalfe, who was a Customer Success leader…
Industry News September 14
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Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
