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ABM Andrew Gaffney Demand Gen Report Event Data ROI SPS Strategy and Planning Series
What Worked In 2019? #SPS19 To Share Demand Plan Inspiration For 2020

What Worked In 2019? #SPS19 To Share Demand Plan Inspiration For 2020

Want to know what worked in B2B in 2019 and form goals for your 2020 plan? Demand Gen…

Blog September 24
Data management Ed King marketing automation marketing operations Openrise revenue
Playing “Musical Chairs” With Your Marketing Automation Platform Is Not A Solution To Your Scalability Problem

Playing “Musical Chairs” With Your Marketing Automation Platform Is Not A Solution To Your Scalability Problem

We're often involved in sales engagements where the prospect has either recently changed their marketing automation platform or…

Demanding Views September 23
Adobe demand generation marketo salesforce SAP Shantanu Narayen Steve Lucas
Marketo CEO Leaves Adobe One Year After Acquisition

Marketo CEO Leaves Adobe One Year After Acquisition

Marketo CEO Steve Lucas has announced his departure from Adobe, roughly one year after the company signed a…

Industry News September 23
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