Demand Gen Report

NetLine Demandbase ABM ABM concept illustration.

NetLine, Demandbase Join Forces to Elevate ABM Programs

NetLine and Demandbase recently announced a joint integration that redefines how marketers approach ABM. The partnership combines NetLine’s programmatic lead generation capabilities with Demandbase’s account intelligence to addresses one of the...

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Ammunition Names Jonathan Hayes CCO, Accelerating Its Tech-Driven Creative Vision

Ammunition, a full-funnel advertising agency, announced a strategic reorganization to usher in a new era of tech-driven creative innovation. As part of this realignment, the agency has appointed Jonathan Hayes…

News Brief May 8

Siemens Reaches Deal to Acquire Wevolver

Siemens Digital Industries Software recently announced its intention to acquire Wevolver. The deal will expand Siemens audience reach, enhancing the Supplyframe product portfolio, and combining digital marketing and integrated campaign…

News Brief May 5

The B2B Marketing Exchange is On the Move

After many years of fun under the Scottsdale sun, the B2B Marketing Exchange is making big moves to the Golden State. It was a difficult decision to make, but the…

News Brief April 30