Demand Gen Report

BambooBox ABM There is sticky note with the word ABM. It is an abbreviation for Account Based Marketing as eye catching image.

BambooBox Raise over $6M to Build Managed ABM Operating System

BambooBox announced it has raised a total of $6.6 million in funding led by Peak XV’s Surge, with participation from Emergent Ventures, Arc180, Uncorrelated, HAF, and leading angel investors. BambooBox...

2026 B2B Trends Research Report Digital video content with positive engagement and social media elements

How to Adapt Your Content for the Modern B2B Buyer

Blog

The Evolving Role of Reddit in B2B Marketing Content: The DGR Interview with Conductor’s AJ Kieffer

Feature

The Demand Gen Engine: Why Buyer Interest Now Starts With Proof

Demanding Views

Apollo.io Acquires Pocus Ibra 20250422 14 Startup Team Discussing Go To Market Strategy Adhira

Apollo.io Acquires Pocus to Advance GTM Operating System

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Forrester’s Budget Planning Guides: Leaders Intend To Spend More In 2025

According to Forrester’s 2025 Budget Planning Guides, 91% of global tech decision makers and 87% of global marketing decision makers are planning for budget increases in the year ahead. Still, leaders are…

Industry News August 6

Not Your Grandparent’s President’s Club: The Next Generation Of Incentivization

Last year, 64% of workers felt obligated to participate in post-work functions, with more than half resorting to excuses to skip or leave the event early. Dubbed “the happy hour…

Demanding Views August 6

ON24 & 6sense Team Up To Help Create More Personalized CX

ON24, an intelligent engagement and webinar platform, revealed an integration with 6sense, a revenue AI-powered ABM platform, that seeks to enable joint users to combine ON24’s first-party engagement data with…

Industry News August 1