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Episode #2 – BtoB Roundtable Discussion: Switching Marketing From Mono To Surround Sound

Published: June 3, 2010

Featuring:

Steven Woods author of “Digital Body Language – Deciphering Customer Intentions in an Online World,” and co-founder and CTO of Eloqua

Clara Shih, author of “The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences and Sell More Stuff,” and CEO of Hearsay Labs

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ZI_LogoWithTagModerators:

Andrew Gaffney, Editor of DemandGen Report

Matthew Schwartz, Editor of the Follow the Lead blog

(Length – 26:19)

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