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Mediafly Enhances AI Capabilities with Appinium Acquisition

Revenue enablement company Mediafly has completed the announces the acquisition of Appinium. The deal adds the number one Salesforce-native…

News Brief June 16
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Salesforce Looks to End ‘Do-Not-Reply’ Marketing with Marketing Cloud Next

Salesforce just announced the release of Marketing Cloud Next, an evolution of its leading marketing solution to end…

News Brief June 16
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Netsmart Uses AI-Powered SRM Tool to Fix Fractured Workflow

Companies often expand their product lines— multiple times even— without staff support levels increasing. This results in “shadow”…

Case Studies June 12
B2B Marketing Exchange
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Campaign Optimization Series
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