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Latest In: customer experience

6sense ABM B2BDE19RC brand building CMO customer experience Pendo talent retention tech stack TechTarget
The B2B CMO Balancing Act: 13 Top CMOs Share Insights On Shifting Priorities For Teams, Tech And Customer Experience

The B2B CMO Balancing Act: 13 Top CMOs Share Insights On Shifting Priorities For Teams, Tech And Customer Experience

B2B CMOs are shifting focus to expanded revenue responsibilities, which means they are increasingly being asked to own…

Industry News September 25
ABM strategies b2b personalization B2BDE19RC content marketing customer experience Evariant personalization personalized marketing Sherrie Mersdorf
5 Must-Do's On Your Personalization Journey

5 Must-Do’s On Your Personalization Journey

When you're looking to buy something, which situation do you prefer? Getting instantly accessible information that's specific to…

Demanding Views August 13
Acquia Acquisition customer experience digital experience Dries Buytaert Mautic open source
Acquia Looks To Create Open Digital Experience Platform With Mautic Acquisition

Acquia Looks To Create Open Digital Experience Platform With Mautic Acquisition

Acquia, a digital experience cloud platform, acquired Mautic, an open source marketing automation software provider, for an undisclosed…

Industry News May 9
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